Call Us Today! 1.310.639.6000
11 11, 2019

Custom Soft Goods Help Create Memorable Tour Stage Design

By |November 11th, 2019|Clients, Projects|0 Comments

We love being able to work with our regular clients on uniquely remarkable drapery projects, and truly enjoy getting to see how they are able to turn something possibly considered “standard” into an undeniably memorable stage design. It takes a uniquely talented lighting and stage designer who can take some simple white drapery and turn them into complete “wow” pieces, and that never ceases to always impress us!

This past summer we were thrilled to be able to work with one of these such designers, the incredible Adam “Orby” Cowan, with the Breaking Benjamin World Tour again. He and his stage and lighting design team devised a very cool look using the band’s existing record-cover design as a main backdrop. But they also wanted to add some edgy, versatile soft good pieces to the stage design to be able to create an absolutely sensational, distinctive motif for this international tour.

They had constructed some truss “hanging” structures (two squares and a triangle) and were looking to drape them with a tour-friendly substrate that they could light up with all different colors and gobo designs. Wanting drapes that would be seamless, crisp, white, and still durable, he decided to have us custom build them set pieces using the ever-popular FR Super Knit fabric. Using this wide, flame retardant substrate was a fabulous way to build stage curtains that would help to give them the clean and taut look they were envisioning, and which could additionally be front and rear projected onto beautifully as well.

Orby did such a phenomenal job as lighting programmer and operator for all of the concerts, by crafting a completely one-of-a-kind look and feel for every part of each concert, and from venue to venue. You can see by these gorgeous photographs taken by gifted band photographer Courtney Dellafiora that he was enormously successful in building an exceptional look for the band’s stage time and time again.

Sometimes the drapery that you are picturing for your stage design may not yet exist—so that is exactly where Sew What? comes in! Chat with one of our helpful and creative drapery specialists today, and let us help you figure out the most amazing drapery that we can custom build for your own exclusive tour, production, or special event design. It’s what we love to do, and it shows!

6 11, 2019

Meet The SW and RW Staff, Part 27–Jimmy

By |November 6th, 2019|Company, Rent What Team, Sew What Team|0 Comments

Next in our “Meet The Staff” Blog Series, I’d like to introduce you to someone who has possibly one of the most diverse employment backgrounds as anyone could have, Jimmy Horvath. Definitely a “rocker” at heart, but he is also one of the most thoughtful people we could ever work with. Using his knowledge from past jobs towards all elements of his position here, we feel very lucky to have had him join our “Whatter’s Family” almost five years ago. And nowadays you may very well see him zipping all across town in one of our SW/RW Delivery Vans, like a pro! Please take a few minutes to read a little more about this great guy:

When did you first start at Sew What? What were you originally hired to do, and how have your duties changed since working here?

I originally started back in March of 2015, to help in the QC Department (helping pull out, inspect, fold, package, and finalize orders both with rental items and custom drapery, as well as cleaning, inspecting, re-folding, and storing return rental drapery and theatrical drapery gear, too). I ended up staying in that department for about a year and a half. Then I moved over to become a general warehouse “assistant”—helping primarily with all types of warehouse duties, but especially aiding with rental gear preparations, repairs, cleaning, inspecting, packaging, etc. I stayed there for about another year and a half, and then a fantastic opportunity came up for me to become the SW/RW company driver—and I have been doing that ever since! I still offer assistance in the warehouse in whichever department might need a little help when I’m not busy doing runs, but overall I’m typically on the road driving from venue to arena to church to theatre, all over Southern California.

What kind of work did you do before coming to Sew What?

I started out in construction, working almost a decade doing all kinds of home remodeling and renovation projects (bathrooms, kitchens, dens, and things like that). At the same time, I also worked part time at an electronics company doing ultrasonic wire bonders for circuit boards of all kinds (phones and such), which definitely taught me to keep an eye on details! Right before coming to SW, I had been working at Home Depot in their building and lumber, garden, and plumbing departments. This variety of fields has given me a wide variety of random knowledge regarding construction applications, carpentry, power and hand tools, gardening, and everything in between.

Do you have a special talent?

I would have to say I have a talent for music, percussion, and rhythm, as I have been involved in music and percussion instruments since I was about 6 years old. Apparently I used to drive my mom nuts by banging on her pots and pans all the time, making a general ruckus. But she decided rather than scolding me that she would encourage me instead. So she bought me a paper drum kit (a Mickey Mouse one—a true classic!), and my love for all things music and drumming-related has grown more and more ever since.

What is your favorite sports team/TV Show/Book/Movie?

I do not watch a lot of TV, but I honestly love lounging at home watching movies on TV—all kinds of genres, but especially thrillers and action movies.

What are some of your hobbies?

I sincerely enjoy talking on the phone and Face Timing with my extended family in Ohio, where my mom, son, granddaughter, and grandson all still live. I have also been a drummer/percussionist in several bands since I was young, and I have loved performing live on stage as much as possible. I also especially enjoy going to live hard rock and metal concerts around town whenever I can, too. Additionally, I consider myself an “automotive nut” and love to work on my Chevy truck and tinker on all kinds of mechanical things in my spare time.

If you could take a vacation to anywhere in the world, where would you go and why?

I have always dreamed of someday going to Romania, and more specifically Transylvania, to see the Bran (Dracula) Castle in person. Being able to immerse myself in all of the extremely fascinating gothic architecture and culture would be completely amazing.  

What project have you worked on recently that was interesting or challenging?

I have been helping our Operations Manager on several recent upgrades to the SW building’s outside façade (fence painting, squirrel feeder, etc.), as well as doing some cabinetry repair work in the kitchen, which has been pretty interesting. I never would have thought that I could apply the skills from my many years in construction here, so it was very cool to be able to offer my experience and knowledge to this company, too.

As far as challenging, well, anyone who drives regularly in Los Angeles or Orange County can attest to the fact that most drivers out there are crazy. (LOL!) So, working out alternative routes when a Sig Alert hits our area, figuring out frontage and side roads in busier areas of the city, learning how different venues handle drop offs and pickups on-site, and discovering the best on-and off-ramps for regular deliveries has been a challenge to say the least. But now I can get practically anywhere in town without nearly as many delays, which has also been absolutely invaluable!

What is your favorite memory/circumstance/event from being part of the Sew What? family?

I really enjoy all of the celebrations, pot lucks, and other unique get-togethers that we have regularly here at Sew What….But to be honest, I look forward to our Annual Christmas Party the most.. Games, food, music, White Elephant gift exchange, and of course, lots of laughing!

Anything more about your time here at SW?

I truly appreciate that Sew What? likes to take care of their staff, unlike anywhere else I’ve ever worked. Since it’s a family-owned business, they treat their employees as individuals and utilize our multiple skills and talents in various ways. I also want to say again that I genuinely have a lot of fun at all of the special events they like to have around here, too!

29 10, 2019

Mix Of Rental Drapes Are Perfect Background For Old Dominion Benefit Concert

By |October 29th, 2019|Clients, News, Products|0 Comments

Feeling an enormous amount of pride to be a truly “Made In The USA” company, Sew What?/Rent What? feels especially privileged to be a part of important charity projects right here in America, wherever and whenever possible.  Recently we were humbled and honored to again work with renowned Production Manager Matt Anderson by providing him and his team with some gorgeous rental drapes for a stage he needed to help design for a vital, be a part of the incredible charity event spearheaded by Matthew Ramsey from the gifted contemporary American country music band Old Dominion, called “Nashville Night in Buchanan.”

This significant—and much anticipated—annual event originated in 2011, and benefits Buchanan Area Ministerial Association (BAMA) Food Pantry and other areas in need in Botetourt County. Matthew Ramsey, as well as all of the talented members of the Old Dominion band, brought an evening of fantastic music and lots of laughs back to his hometown of Buchanan, Virginia. Organized as a songwriters’ round to give back to the local community, the event also stars Old Dominion’s Trevor Rosen and Brad Tursi as well as Nashville songwriters Matt Jenkins, Josh Osborne and Shane McAnally. Additionally, the event benefits the Ramsey Foundation, which was created to provide resources to organizations working in rural communities. Their focus is helping to meet daily life needs as well as the enrichment of cultural arts. In addition, they seek to bring awareness to the disparities of cultural arts resources and opportunities in rural communities. That is why benefits like Nashville Night in Buchanan are so critical to help fund the aid programs that are so urgently needed in communities like theirs in Virginia.

Providing Matt Anderson and his team with beautiful and dramatic stage drapes was a great way to give the event some real pizzazz! Starting with lightweight and exquisite Pewter Textura pleated legs from our Timeless and Traditional Drapery Collection, they topped it off with our magnificent Smokey Pearl Swagged Border from our Silver Satin Collection. These drapes all light up extremely well, making them particularly versatile with colorful lighting schemes splashed onto them. Mixing and matching striking curtains from our various drapery collections is a fantastic way to create a stunning and completely unique stage design, no matter the size. Both types of drapery are made from exquisite and versatile IFR fabrics, which also offers peace of mind for the production staff, too.

Those of us at Rent What? couldn’t have been more thrilled with how spectacular their stage design turned out—as you can see by these photos. We were so pleased to have been a part of this extraordinarily crucial benefit for the very deserving people in those communities–we love being able to help our clients build dazzling production and stage designs all over the country! Contact one of our helpful account managers today and let us assist you with fashioning the most amazing stage design for your upcoming special event, with either lovely rental drapes, remarkable custom drapes, or a fabulous combination of both.

21 10, 2019

Unique Configuration Of Digitally Printed Drapes Showcased On Global Rock Tour

By |October 21st, 2019|Digital Printing, Projects|1 Comment

Having a concert tour means making sure that your stage goods are easy to transport, are simple to hang up, are flame certified ….and yet that they will still “pack a visual punch” for your audiences to truly enjoy from show to show. We were thrilled to get to work with renowned Lighting Director and Production Manager for the post-punk, American indie-rock band Interpol, Christian Lincoln, on just such a project earlier this year. He came to us looking for some digitally printed stage curtains that the tour’s team wanted us to custom build for the group’s eagerly anticipated upcoming international tour.

Christian wanted these custom digitally printed drapes to depict the unmistakable branding from the cover of their most recent album, Marauder, which needed a specific color, font, and style to the lettering. To give it a more interesting and attention-grabbing appeal, he also wanted to split the band’s name across three independent drapes—the main center drape and two adjacent legs. This way they could hang them at alternate intervals and at assorted distances from one another, to gain some added dimension to the tour’s stage design at their various-sized venues while on the road.

Printed on FR Heavy Knit, these drapes are working out wonderfully on their tour because they are fairly wrinkle resistant and so they travel really well. Furthermore, they have fabulously rich and photo-friendly (matte) surface which makes them fantastic for capturing incredible moments on stage, like these stunning images that various talented photographers have already taken on this tour (showcased in our new Flickr Gallery).

Turn on the bright lights

With dramatic stage décor and absolutely spectacular lighting elements, this tour’s overall design is exceptionally remarkable from beginning to end. Adding in the gorgeous harmonies, engaging rhythmic guitars and drums, and brilliant songwriting from all members of the band, this is a concert tour that won’t soon be forgotten. You can still check them out this summer and fall, and experience this talented and distinctive band live in person for yourself! And do not hesitate to contact one of our helpful sales reps to see how we can help you create the most striking custom soft goods for your own upcoming special event or concert production, too.

15 10, 2019

Dynamic Digitally Printed Backdrop Electrifies At Shows Both Indoors And Out

By |October 15th, 2019|Digital Printing, Projects|0 Comments

Earlier this summer, we were very excited to work renowned Production Manager Dustin Reynolds again, who was looking for a new digitally-printed backdrop for an upcoming tour of the incredible American country band Sugarland. He wanted something that would be dynamic and vibrant, yet durable and tour-friendly. It was critical that the drapery be certified flame retardant, yet also still be able to “withstand the elements” at all of the festivals and arenas that the band was planning to perform at over the summer.

He decided to have Sew What? custom-build them a dramatic and versatile 30’h x 50’w curtain out of lightweight, durable, and flexible polyester-coated FR Vinyl Mesh (blow-through). With this fantastic printable substrate, the tour could be confident that the backdrop would be able to withstand possible wind and other weather elements during their outdoor shows, and look clear, crisp, and fabulous at indoor venues, too. With webbing,grommets, and ties along the top, and reinforced grommets along the sides and bottom hems, they would be able to secure this drape to any type of unique structure, truss, or frame that their tour’s venues might have. With an incredibly dazzling graphic design made of stripes of black and white, they were able to distinctly light it up with all kinds of colorful theatrical lighting schemes–giving the drape a completely different and memorable look for each song set.

Dustin’s design team and the band was absolutely thrilled with the end result, as were Sugarland’s adoring audiences all over the country. Check out some gorgeous photos on our new Flickr Gallery taken by the super talented band photographer Shannon Guest (@ShannonGuestPhotography), and you can see the many striking looks that the tour’s lighting team were able to achieve for the band’s exceptional stage design. Custom-building a digitally printed drape, banner, border, leg, and backdrop is an easy and surefire way to really excite and amaze the guests at your event. Contact one of our helpful theatrical drapery specialists today and let us help you figure out the most amazing, one-of-a-kind custom curtains for your upcoming tour, production, or special event too!